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Check out Jermaine creating the beat for this commercial.
This commercial is kind of dope. This TAG Records thing intrigues me. I honestly would like to see how this plays out for their first recording artist, Kareem "Q" Savage. As the first artist signed to Jermaine Dupri's label which is partnered with TAG Bodyspray, there are millions of promotional dollars ready to back up his debut album. This includes plenty of TV ads which usually no artist can afford these days but a consumer products company (TAG Bodyspray) can. Could it be that this partnership could actually work out? The marketing exposure is great but only album sales will tell. Q begins TAG Records promotional efforts this summer through a variety of showcases.